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The operator has no international locations. Well, it’s a state monopoly, after all. Holland Casino was also one of the first operators to launch online when the market legalised in 2021, with Petra de Ruiter joining the company as CEO the following year.
Petra’s journey to the role started in a hotel management school where she learned the ropes of hospitality, followed by a job at Transavia Airlines, a subsidiary of renowned Dutch operator KLM. This led to 24 years in the aviation industry, in a host of different roles: sales, marketing, operations – all aspects of the business that would later become useful in the casino industry.
By the time Covid came around in 2020, Petra felt she had done enough in aviation and went looking for her next role. As she told me, “Holland Casino popped up and I am somebody who by their nature looks at similarities instead of differences.
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The acquisition follows another recent French omnichannel agreement that saw Tipico and Betclic owner Banijay Entertainment’s gaming arm acquire JOA’s network of 33 regional casinos across France.
Banijay did not disclose any financial details, except that the acquisition would be supported by funds managed by Blackstone and Kings Park Capital.
Merkur represents the gaming and leisure division of the Gauselmann Group, a historic German family-owned enterprise specialising in gaming machines, software and casino operations across Europe.
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The latest contribution is not the first time Rovito’s campaign donations to Grasso have attracted attention.
In 2017, Rovito donated $5,000 to Grasso’s unsuccessful campaign for Illinois attorney general. Grasso returned that money about a month later after a television station questioned the contribution, according to Patch.
Grasso did not explain the reason for that earlier return.
